HubSpot vs Salesforce

Salesforce and HubSpot offer different options for pricing, automation, features, collaborations, scalability, and integrations. It can be hard to decide which CRM to choose for your business. In this article, we'll compare HubSpot and Salesforce to help you make a decision.

Pricing

Salesforce offers a subscription-based pricing model. This means that you pay a monthly or annual fee based on the number of users, storage, and features you need. Salesforce also offers a pay-as-you-go model for certain features, such as marketing automation and live chat.

HubSpot's pricing model is based on the number of contacts in your database. HubSpot offers a free CRM for up to 1 million contacts, and you can choose from four different paid plans, which start at $50 per month and increase based on the number of contacts.

Automation

Salesforce's automation features include lead capture, lead assignment, lead nurturing, and follow-up. HubSpot's automation features are similar, but also include email automation and workflows. Workflows in HubSpot are a series of automated tasks that are triggered by certain events, such as a contact being added to your database or an email being opened.

Features

Salesforce's features include sales intelligence, opportunity management, pipeline management, quoting, and document management. HubSpot's features include contact management, deal management, task management, and email tracking. Both CRMs offer a wide range of features, but Salesforce's focus is on sales intelligence and pipeline management, while HubSpot's focus is on contact management and email tracking.

Collaboration

Salesforce's collaboration features include sharing, groups, and Chatter. HubSpot's collaboration features include sharing, groups, and Inbox. Both CRMs offer a variety of collaboration features, but Salesforce's focus is on sharing and groups, while HubSpot's focus is on Inbox.

Scalability

Salesforce's scalability features include custom objects, custom fields, and custom apps. HubSpot's scalability features include custom objects and custom fields. Both CRMs offer a variety of scalability features, but Salesforce's focus is on custom objects and custom fields.

Integrations

Salesforce's integrations include social media, marketing, and accounting. HubSpot's integrations include social media, marketing, and accounting. Both CRMs offer a wide range of integrations, but Salesforce's focus is on social media and marketing, while HubSpot's focus is on accounting.

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