In the world of customer relationship management (CRM), there are many options available to businesses. Two of the most popular CRM software applications are Salesforce and Capsule CRM. Both CRMs offer a variety of features and benefits, but they also have some key differences. In this article, we'll compare Salesforce and Capsule CRM in terms of features, benefits, and pricing.

Salesforce

Salesforce is a cloud-based CRM software application that gives businesses a 360-degree view of their customers. With Salesforce, businesses can track customer interactions, manage sales opportunities, and automate marketing tasks. Salesforce also offers a number of features that are designed to help businesses close more deals, including sales intelligence, lead management, and forecasting.

Features

Salesforce offers a number of features that are designed to help businesses manage their customer relationships. These features include:

• Contact management: Salesforce gives businesses the ability to track customer interactions, including phone calls, emails, and meetings. Salesforce also offers a "contact manager" feature that allows businesses to keep track of their contacts' contact information, such as phone numbers and email addresses.
• Lead management: Salesforce provides businesses with the ability to track and manage sales leads. With Salesforce, businesses can capture leads from a variety of sources, including web forms, email campaigns, and trade shows. Salesforce also offers a lead scoring feature that allows businesses to prioritize leads based on factors such as budget, buying cycle, and product fit.
• Opportunity management: Salesforce gives businesses the ability to track and manage sales opportunities. With Salesforce, businesses can view opportunities by stage, product, or account. Salesforce also offers an opportunity management feature that allows businesses to track the progress of their opportunities and forecast future sales.
• Account management: Salesforce gives businesses the ability to track and manage customer accounts. With Salesforce, businesses can view account details, such as contact information, account history, and recent activities. Salesforce also offers an account management feature that allows businesses to track account activity and forecast future sales.
• Forecasting: Salesforce gives businesses the ability to forecast future sales. With Salesforce, businesses can create and manage sales forecasts. Salesforce also offers a forecasting feature that allows businesses to track their sales pipeline and forecast future sales.

Benefits

Salesforce offers a number of benefits that are designed to help businesses improve their customer relationships. These benefits include:

• Improved customer relationships: Salesforce gives businesses the ability to track customer interactions and manage sales opportunities. This allows businesses to better understand their customers and build more effective relationships.
• Increased sales: Salesforce provides businesses with the ability to capture leads and track sales opportunities. This allows businesses to close more deals and increase their sales.
• Improved marketing: Salesforce gives businesses the ability to automate marketing tasks. This allows businesses to focus their marketing efforts on more effective strategies.
• Reduced costs: Salesforce is a cloud-based application. This means that businesses don't have to install or maintain hardware or software. This can help businesses save money on IT costs.

Pricing

Salesforce offers a number of pricing options that are designed to fit the needs of businesses of all sizes. Salesforce offers a free trial for businesses that want to try the software before they buy it. Salesforce also offers a number of paid plans, including:

• Individual: The individual plan is designed for small businesses and sole proprietors. It costs $25 per month per user. It includes all of the features of Salesforce, except for the forecasting and lead management features.
• Team: The team plan is designed for small businesses and teams. It costs $75 per month per user. It includes all of the features of Salesforce, including the forecasting and lead management features.
• Professional: The professional plan is designed for businesses of all sizes. It costs $250 per month per user. It includes all of the features of Salesforce, including the forecasting and lead management features.
• Enterprise: The enterprise plan is designed for businesses of all sizes. It costs $500 per month per user. It includes all of the features of Salesforce, including the forecasting and lead management features.

Capsule CRM

Capsule CRM is a cloud-based CRM software application that gives businesses a 360-degree view of their customers. With Capsule CRM, businesses can track customer interactions, manage sales opportunities, and automate marketing tasks. Capsule CRM also offers a number of features that are designed to help businesses close more deals, including sales intelligence, lead management, and forecasting.

Features

Capsule CRM offers a number of features that are designed to help businesses manage their customer relationships. These features include:

• Contact management: Capsule CRM gives businesses the ability to track customer interactions, including phone calls, emails, and meetings. Capsule CRM also offers a "contact manager" feature that allows businesses to keep track of their contacts' contact information, such as phone numbers and email addresses.
• Lead management: Capsule CRM provides businesses with the ability to track and manage sales leads. With Capsule CRM, businesses can capture leads from a variety of sources, including web forms, email campaigns, and trade shows. Capsule CRM also offers a lead scoring feature that allows businesses to prioritize leads based on factors such as budget, buying cycle, and product fit.
• Opportunity management: Capsule CRM gives businesses the ability to track and manage sales opportunities. With Capsule CRM, businesses can view opportunities by stage, product, or account. Capsule CRM also offers an opportunity management feature that allows businesses to track the progress of their opportunities and forecast future sales.
• Account management: Capsule CRM gives businesses the ability to track and manage customer accounts. With Capsule CRM, businesses can view account details, such as contact information, account history, and recent activities. Capsule CRM also offers an account management feature that allows businesses to track account activity and forecast future sales.
• Forecasting: Capsule CRM gives businesses the ability to forecast future sales. With Capsule CRM, businesses can create and manage sales forecasts. Capsule CRM also offers a forecasting feature that allows businesses to track their sales pipeline and forecast future sales.

Benefits

Capsule CRM offers a number of benefits that are designed to help businesses improve their customer relationships. These benefits include:

• Improved customer relationships: Capsule CRM gives businesses the ability to track customer interactions and manage sales opportunities. This allows businesses to better understand their customers and build more effective relationships.
• Increased sales: Capsule CRM provides businesses with the ability to capture leads and track sales opportunities. This allows businesses to close more deals and increase their sales.
• Improved marketing: Capsule CRM gives businesses the ability to automate marketing tasks. This allows businesses to focus their marketing efforts on more effective strategies.
• Reduced costs: Capsule CRM is a cloud-based application. This means that businesses don't have to install or maintain hardware or software. This can help businesses save money on IT costs.

Pricing

Capsule CRM offers a number of pricing options that are designed to fit the needs of businesses of all sizes. Capsule CRM offers a free trial for businesses that want to try the software before they buy it. Capsule CRM also offers a number of paid plans, including:

• Individual: The individual plan is designed for small businesses and sole proprietors. It costs $12 per month per user. It includes all of the features of Capsule CRM, except for the forecasting and lead management features.
• Team: The team plan is designed for small businesses and teams. It costs $36 per month per user. It includes all of the features of Capsule CRM, including the forecasting and lead management features.
• Professional: The professional plan is designed for businesses of all sizes. It costs $60 per month per user. It includes all of the features of Capsule CRM, including the forecasting and lead management features.
• Enterprise: The enterprise plan is designed for businesses of all sizes. It costs $120 per month per user. It includes all of the features of Capsule CRM, including the forecasting and lead management features.

Comparison

Features

Both Salesforce and Capsule CRM offer a number of features that are designed to help businesses manage their customer relationships. These features include contact management, lead management, opportunity management, account management, and forecasting. However, Salesforce offers a few additional features that are not available in Capsule CRM, including sales intelligence and lead management. In addition, Salesforce offers a forecasting feature that allows businesses to track their sales pipeline and forecast future sales.

Benefits

Both Salesforce and Capsule CRM offer a number of benefits that are designed to help businesses improve their customer relationships. These benefits include increased sales, improved customer relationships, improved marketing, and reduced costs. However, Salesforce offers a few additional benefits that are not available in Capsule CRM, including the ability to capture leads from a variety of sources and the ability to track sales opportunities.

Pricing

Salesforce and Capsule CRM both offer a number of pricing options that are designed to fit the needs of businesses of all sizes. However, Salesforce is more expensive than Capsule CRM. Salesforce offers a free trial for businesses that want to try the software before they buy it. However, the free trial only lasts for 30 days. After the free trial, businesses must choose one of the paid plans, which start at $25 per month per user. In contrast, Capsule CRM offers a free trial that lasts for 14 days. After the free trial, businesses can choose one of the paid plans, which start at $12 per month per user.