Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Use Causal to build your company's financial plan, and connect it to your data in Google Analytics to get visibility into your operations, and to make sure that your forecasts are up-to-date. Here's what you can do once your Google Analytics data is connected to your Causal model:
Build custom scenarios in a few clicks and compare them side-by-side in charts and tables.
Causal automatically takes snapshots of your model, letting you track its performance against actual data as it comes in.
Build your forecasts on top of actuals so that they're automatically kept up-to-date as new data comes in.